Portfolio
Timeshift Media / Pilates Anytime + Yoga Anytime
Developed and maintained an updated visual identity + brand guidelines for Yoga Anytime and Pilates Anytime, ensuring consistent representation of a new look and feel across all platforms. Collaborated with cross-functional teams, including marketing, content production, and engineering to understand design requirements and translate them into visually appealing and engaging designs. Created and designed various marketing collateral, including website assets, social media graphics, email graphics, digital advertisements, and print materials. Developed and executed creative concepts for new product launches, promotional campaigns, and special events. Also played a role as alternate Set Photographer and Videographer.
Program Art for Yoga Anytime and Pilates Anytime. This art was displayed past the paywall on the site for customers to browse and find content that suited their needs.
Pilates On Tour – Chicago 2022. Illustrated and created 3’x5′ Static Clings to Display at the Event to honor the Attending Pilates Anytime instructors.
Each instructor was requested to submit their individual headshot before the event. All lighting and image quality varied from photo to photo.
Rendering their submitted images into vector illustrations created a cohesive design and solution to our desired display.
BEGA North America
Produced and designed annual product catalogs, technical drawings, printed marketing and website content. Photographed architectural installations of
lighting products throughout the United States at locations such as hospitals, universities, and national monuments. Also part of the task force responsible
for an entire website re-design working with cross-functional teams and outside vendors.
I also completely digitized the company’s print/film/negative archives and created an organization system for all digital assets.
Photography - ECOXPHOTO
Specialized in family lifestyle photography, branding and architecture. Along with lifestyle photography, I was an independent contractor for BEGA North America until 2020.
I photographed architectural installations across the US and Canada documenting their product installations and assisting with organization of their asset archives.
